In the quaint town of Ajmer, nestled in the heart of India, a new chapter began in the life of a traditional Indian family. It was a time of celebration, marked by the birth of a long-anticipated child. The entire household buzzed with joy, but none more so than the child’s Mama, as he is affectionately called in India. His heart swelled with love and pride, and he took on the role of caregiver with unmatched enthusiasm, changing nappies and cradling the baby as if it were his own.
This family cherished their customs, and when the child was born, the family revived the age-old tradition: began crafting Jhablas, the simple, loose-fitting garments that have been a staple in Indian households for generations. Where every stitch is a testament of love, every seam infused with care. This beautiful tradition of creating Jhablas for newborns resonated deeply with the Mama, Our Founder, sparking a vision that would soon blossom into a heartfelt endeavor.
Inspired by the love and dedication he witnessed, Our Founder envisioned a brand that would capture the essence of this tradition and bring it to the world. Thus, Jhabla was born—a brand dedicated to producing baby clothes that are a true reflection of the love and care that go into every handmade garment. Employing only mothers and grandmothers, who continue the legacy of crafting each piece with their hands, hearts, and heritage.
Jhabla is built on the foundation of slow fashion, a commitment to creating sustainable, artisanal clothing that honors time-tested methods. Each garment produced is more than just a piece of clothing; it is a celebration of the traditions that bind us, the love that nurtures us, and the artistry that defines us.
By choosing Jhabla, you are not only dressing your child in the finest handmade clothing but also supporting a community of women who pour their love into every stitch. Our mission is to spread this cherished tradition beyond the borders of our hometown, sharing the warmth and love of handmade Jhablas with the world.
Jhabla stands as a testament to the enduring bond between family, tradition, and craftsmanship—a brand born from the joyous celebration of new life and the unwavering love of our founder towards his nephew. Join us in this beautiful journey, and let every garment tell a story of heritage, care, and timeless elegance.
