Inspiration (Garbh)
In the quaint town of Ajmer, nestled in the heart of India, a new chapter began in the life of a traditional Indian family. It was a time of celebration, marked by the birth of a long-anticipated child. The entire household buzzed with joy, but none more so than the child’s Mama, as he is affectionately called in India. His heart swelled with love and pride, and he took on the role of caregiver with unmatched enthusiasm, changing nappies and cradling the baby as if it were his own.
This family cherished their customs, and when the child was born, the family revived the age-old tradition: began crafting Jhablas, the simple, loose-fitting garments that have been a staple in Indian households for generations. Where every stitch is a testament of love, every seam infused with care. This beautiful tradition of creating Jhablas for newborns resonated deeply with the Mama, Our Founder, sparking a vision that would soon blossom into a heartfelt endeavor.
Inspired by the love and dedication he witnessed, Our Founder envisioned a brand that would capture the essence of this tradition and bring it to the world. Thus, Jhabla was born—a brand dedicated to producing baby clothes that are a true reflection of the love and care that go into every handmade garment. Employing only mothers and grandmothers, who continue the legacy of crafting each piece with their hands, hearts, and heritage.
Jhabla is built on the foundation of slow fashion, a commitment to creating sustainable, artisanal clothing that honors time-tested methods. Each garment produced is more than just a piece of clothing; it is a celebration of the traditions that bind us, the love that nurtures us, and the artistry that defines us.
By choosing Jhabla, you are not only dressing your child in the finest handmade clothing but also supporting a community of women who pour their love into every stitch. Our mission is to spread this cherished tradition beyond the borders of our hometown, sharing the warmth and love of handmade Jhablas with the world.
Jhabla stands as a testament to the enduring bond between family, tradition, and craftsmanship—a brand born from the joyous celebration of new life and the unwavering love of our founder towards his nephew. Join us in this beautiful journey, and let every garment tell a story of heritage, care, and timeless elegance.
Our Philosophy (Janm)
An Ode to Tradition
Jhabla is more than a brand; it is an ode to the age-old ways of our mothers and grandmothers. In an era where every garment for the child was meticulously handcrafted, these women poured their hearts into creating clothes that were not just attire but expressions of their unconditional love and care. Each piece of clothing was a labor of love, where the fabric was carefully chosen, and every stitch was a whisper of a mother’s heart. When your child wears Jhabla, they are enveloped in the very essence of love and nurturing that has been passed down through generations.
Join us and experience the warmth of our heritage, the comfort of organic fabrics, and the unmatched quality of handcrafted excellence.
Our Naming (Naamkaran)
Jhabla, our name holds a deep, cherished meaning that reflects our brand’s sensibilities and values. The term “Jhabla” refers to a traditional, loose-fitting garment that has been lovingly handcrafted for babies in India for generations. This simple yet significant piece of clothing symbolizes the nurturing care and meticulous craftsmanship of mothers and grandmothers, who devoted their time and love to creating the perfect attire for their little ones.
